Not being a very creative person (design-wise), I’ve always struggled creating my own logos for my various small businesses over the years. I’m now focusing on an endeavor I call AI EduPro that focuses on artificial intelligence and its role in education. Before launching this site, one of the things on my checklist was the creation of a logo. In the past, I used Adobe Illustrator to create logos. For example, one of my better ones was this one I created for my design company:
As you can see, it’s OK, but just lacks that bit of professionalism that you like to see in a logo. So this time around I decided to use Fiverr and let a pro design my logo. The result is what you see at the top of the page. In fact, my main problem was that I liked several of the presented alternatives and it was difficult to choose the winner. I decided on this one because I thought that it captured both the essence of AI (like a volcano erupting suddently) with the forward motion (in this case upward) of education as a result. I also liked that I could modify the color schemes to my liking.
I was presented with several pricing models, with the main difference between them being how many times I could make modifications. I chose the highest pricing model, $90, which gives me unlimited changes. That means, essentially, that I can use the Fiverr logo tool to change the color scheme on my logo or even change the wording or the fonts used. I don’t anticipate needing to do that right now, but if things take off it will give me some options for the future.
I also got all of the files I needed, which would have taken me lots of time to develop in Illustrator. I have the logo by itself, the complete logo, a monochrome version, social network versions, etc. It even gave me the files I can use in Illustrator in case I ever wanted to make some serious alterations or derivations (I don’t). In all, money well spent, since my time bills out at $120 per hour and it would have taken me hours (and a lot of frustration) to do the same thing on my own, and that’s assuming that I could muster the requisite creativity to pull it off.